This is a very advanced animation where there is a lot going on. It is extremely well done and runs very smoothly. It has a perfect loop where it goes back to the beginning for the end. This makes the gif perfect.
POSSIBLE TRANSITION: Fast and frantic transitions are a sure fire way of gaining attention as they can easily be spotted at a glance or from the corner of your eye ensuring that the advert I design would gain the attention it needs.
The example shows the movement of how a material design interface will be used once swiping and clicking in different areas of the page. The expnding of the circle into a new page is clean and smooth whereas the small squares are more jagged in movement.