Ad hominem: Attacking your opponent's character or personal traits instead of engaging with their argument. Ad hominem attacks can take the form of overtly attacking somebody, or more subtly casting doubt on their character. The result of an ad hom attack can be to undermine someone without actually having to engage with their argument. After Sally presents an eloquent and compelling case for a more equitable taxation system...
Ad hominem - (e.g. people who argue poorly and/or moronically, ala Pat Robertson). An ad hominem (Latin for "to the man" or "to the person"), short for argumentum ad hominem, is an argument made personally against an opponent instead of against their argument. Ad hominem reasoning is normally described as an informal fallacy, more precisely an irrelevance.
Ad Hominem notes - rhetorical fallacy - cloze notes
Looking for simple, easy to comprehend, scaffoled notes rhetorical fallacies? Look no more. This CLOZE activity accompanies my handout on ad hominem attacks. It is simple to follow and includes an opportunity for students to demonstrate their understanding.