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Everyone from bloggers and direct sales consultants to large brands is looking for social media managers. And, even better news, a formal degree is rarely required to be a social media manager from home.
What's the difference between a 'mission' and a 'vision'? What makes a 'purpose' different from a 'goal'? Award-winning author and strategist Marty Neumeier has developed a simple hierarchy to keep you straight.
A lot of people say they do “Inbound Marketing,” but how many marketers actually approach their campaigns with a defined strategy? A good way to get started is to first understand the anatomy of an inbound marketing campaign, what your sales funnel looks like, and where different kinds of content fit into that funnel.