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City of Porto New Identity  www.lab333.com  https://www.facebook.com/pages/LAB-STYLE/585086788169863  http://www.labs333style.com  www.lablikes.tumblr.com  www.pinterest.com/labstyle

City of Porto New Identity www.lab333.com https://www.facebook.com/pages/LAB-STYLE/585086788169863 http://www.labs333style.com www.lablikes.tumblr.com www.pinterest.com/labstyle

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The Art of City Branding #infographic #Branding #Marketing

The Art of City Branding #infographic

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Logos are intentional, visual messages, not just pretty, whimsical pictures. Please appreciate the commonalities among these major brands: works great as single-color, text and other details kept to a minimum (including use of sans serif), graphic mark fits well within a square, rarely many colors, and color variations are clear to communicate or subtle to enhance.

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CANNES LIONS 2015 // Design // City Branding for Cannes on Behance

New identity for the city of Porto

In June of we were invited to design the new identity for the city of Porto and its city hall.The challenge presented was very clear. The city needed a visual system, a visual identity that could organize and simplify communication with the citize&

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Identity for Melbourn by Sydney office of Landor. #city_brand 2009