Rutt Beer Brewery - The complexity of the animal illustrations is complemented well by the playful typography and simple colour palettes, which hold the designs together. All of these elements together make me think they'd appeal to a mass audience.
I'm always a fan of intricate stamp-like designs and wood cut-out font. The bottles, while basic shaped, have a very nice vintage quality to them. It's fascinating how the designer was able to compliment the colors of the drinks with the colors of the labels. Ingenious design.