Heineken found a great way to keep track of their audience's beer intake while retaining their enthusiasm for the event.

Heineken found a great way to keep track of their audience's beer intake while retaining their enthusiasm for the event.

Inside the Viktor & Rolf Flowerbomb Enchanted Garden in Selfridges by Elemental Design.

Inside the Viktor & Rolf Flowerbomb Enchanted Garden in Selfridges by Elemental Design.

Inside The Oreo Wonder Vault That Popped Up In NYC. If you like UX, design, or design thinking, check out theuxblog.com

Inside The Oreo Wonder Vault That Popped Up In NYC. If you like UX, design, or design thinking, check out theuxblog.com

If you were walking down London's Brick Lane on Wednesday lunchtime, you would have seen a queue of people standing by a billboard: this billboard was dispensing beer to passers-by.

Carlsberg billboard on Brick Lane features built-in pump that

If you were walking down London's Brick Lane on Wednesday lunchtime, you would have seen a queue of people standing by a billboard: this billboard was dispensing beer to passers-by.

Cykelslangen | Urban Public Cycle Space Architecture | Spatial & Experiential Design | D&AD

Cykelslangen | Urban Public Cycle Space Architecture | Spatial & Experiential Design | D&AD

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