iPhone 7: Rose Gold, Gold, Silver, Black, Jet Black. (32GB, 128 GB & 256 GB) 4.7" new Retina HD Display, 3D Touch, A10 Chip, Touch ID, and new 12 MP wide-angle and telephoto cameras; splash, water, and dust resistance.
"the brand and kind of cellphone one purchases offers an opportunity to display one's socioeconomic status, technological savvy, and connoisseurship," says Berger. He means that people go out of their way to constantly to compete for the best items so increase or uphold their status in society. Especially as teens, there is much pressure to do so.