This is the famous picture taken by Associated Press photographer James Altgens, snapped between gunshots #2 and #3. Both of the limo's victims (JFK and Governor John Connally) can be seen through the car's windshield reacting to their wounds, which were sustained just seconds earlier when bullet "CE399" from Lee Harvey Oswald's rifle pierced the backs of both men.
"It was a car full of yellow roses, red roses and blood, and it was all over us," Texas first lady Nellie Connally recalled about the presidential limousine years after the assassination. Her husband, Gov. John Connally, was seriously wounded in the attack.
JFK's last day - The assassination of an American President - President Kennedy speaks at parking lot rally. L-R: President Kennedy, [unidentified], Senator Ralph W. Yarborough, Governor John Connally, Vice President Johnson. Fort Worth, Texas, Texas Hotel. 22 November 1963. Photograph by Cecil Stoughton, White House, in the John F. Kennedy Presidential Library and Museum, Boston.
On November 22, 1963, President John F. Kennedy is assassinated while riding in a motorcade in Dallas. Suspected gunman Lee Harvey Oswald is arrested. Vice President Lyndon B. Johnson is sworn in as the 36th president of the United States.