The goal of this logo design and branding project for Freshpep, an online grocery store for health-conscious consumers, was to convey the organic and natural aspect of in-store product selection right away. The "leaf + F" idea helps to build a recognizable and memorable brand mark. We chose to use craft paper to communicate the warm and traditional spirit of the brand.

The goal of this logo design and branding project for Freshpep, an online grocery store for health-conscious consumers, was to convey the organic and natural aspect of in-store product selection right away. The "leaf + F" idea helps to build a recognizable and memorable brand mark. We chose to use craft paper to communicate the warm and traditional spirit of the brand.

Hoover residents will have another option on the organic grocery store front...

Whole Foods to open in Hoover, joins organic food stores Earth Fare & Sprouts

Expensive Organic Grocery Store Opens Near Toxic Canal

Expensive Organic Grocery Store Opens Near Toxic Canal

The most anticipated Brooklyn grocery store of all time is now, at last, open to the public. Racked NY is on the scene at the grand opening of Whole Foods Gowanus, where Borough President Marty...

Organic Grocery Stores in Austin. Central Market, part of the HEB family of stores, offers shoppers a sumptuous selection of everything from fresh, organic produce to local farm-raised beef. Their buyers go straight to the source to bring you some of the finest foods Texas and the rest of the world have to offer.

Organic Grocery Stores in Austin. Central Market, part of the HEB family of stores, offers shoppers a sumptuous selection of everything from fresh, organic produce to local farm-raised beef. Their buyers go straight to the source to bring you some of the finest foods Texas and the rest of the world have to offer.

The best organic grocery stores in Toronto are located throughout the city, making it easy for you to stock up on seasonal, locally sourced produce, organic meat and dairy as well as yummy prepared foods. From food co-ops to bigger supermarkets, you can find everything you need to eat clean...

The best organic grocery stores in Toronto are located throughout the city, making it easy for you to stock up on seasonal, locally sourced produce, organic meat and dairy as well as yummy prepared foods. From food co-ops to bigger supermarkets, you can find everything you need to eat clean...

Logo Design, Brand Identity Grocery Store, Market Deli Gourmet Fresh Food Market | Grower's Lane Perth | fruit & veg, store, fresh, organic, farm, local, geometric, shape, line art, modern, minimalist, mark, monogram, inspiration.

Logo Design, Brand Identity Grocery Store, Market Deli Gourmet Fresh Food Market | Grower's Lane Perth | fruit & veg, store, fresh, organic, farm, local, geometric, shape, line art, modern, minimalist, mark, monogram, inspiration.

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