You'd never force your best friend to drink shampoo. So why buy from a company that would? They are out there parading around under guises of family owned BS. (Johnson & Johnson, for example) Don't support animal testing, shop cruelty free.
Companies that do animal testing. To be honest I'm surprised by Toms of Maine was u see the impression they were cruelty free. However like burts bees their parent companies do test. Very unfortunate and sad.
Avoid these companies! They DO test on animals (updated in It breaks my heart that most of what I consider staples in my collection are from these brands. I really want to aim to not use animal tested products