Thumb Wrap Wrist Heat Wraps, Hot Cold Packs for Carpal Tunnel, Tendonitis, for robin. Thumb Heat Wrap is filled with flaxseed and rice which provide warm, moist heat when microwaved or cool relief when chilled in the freezer. Velcro secures the wrap around the wrist for a secure fit. Four sewn in sections insure even heat or cold distribution.
I love the column of type hugs the image. The sharp edges mirror the triangular images on the left side. Although there is alot of type here, I think it is contrasted nicely with the image of the woman. The yellow also brings interest to the spread.
When David Carson worked with Pepsi Cola in one of Pepsi advertisiment, he showed a long paragraph of text in the shape of a pepsi can or bottle, making a entire paragraph saying all kind of things that relate to every part of the demographic in some way. Using a black color font, capitals, and the same size of the typography you can read all the expectation people had and with red color, lower case and big fonts you can red the final message from Pepsi.
The way they formatted the words around the image (which is graphics vs. actual picture) and the font they used for the text is just so different from what you normally see sitting on the magazine rack.