Employee value proposition

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How to Win the Talent War Business And Management, Corporate Values, Managing People, Employer Branding, Behavioral Science, Harvard Business School, Value Proposition, Talent Management, Listening Skills

A lot of leaders believe that the formula for attracting and keeping talent is simple: Just ask people what they want and give it to them. The problem is, that approach tends to address only the material aspects of jobs that are top of employees’ minds at the moment, like pay or flexibility. And those offerings are easy for rivals to imitate and have the least enduring impact on retention. Companies instead should focus on what workers need to thrive over the long term, balancing material…

Employee Value Propositions (EVPs) capture what sets a company apart. It’s at the core of an employer brand. Some say, however, that the principles underlying traditional EVPs are simply outdated – focusing too much on the employee as a worker, not a whole human. We suggest reframing the traditional EVP model to better complement the employee as a whole – their personal identity and life experience. This will increase meaningful employee experiences and employee retention. Personal Identity, Employer Branding Ideas, Internal Comms, Improve Employee Engagement, Employee Retention, Personal Values, Employer Branding, Life Experience, Value Proposition

Employee Value Propositions (EVPs) capture what sets a company apart. It’s at the core of an employer’s brand. Some say, however, that the principles underlying traditional EVPs are simply outdated – focusing too much on the employee as a worker, rather than as a whole human. There's a better way, we promise!

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