Florence Broadhurst

Florence Broadhurst was a flamboyant, charismatic and fearless woman. She was born in 1899 in Queensland, Australia, and led a full and interesting life. She was constantly evolving in everything from her hair, clothes and profession - even her name. She travelled extensively, which was very progressive for a woman of that era. Her broad range of careers included dancer, comedian, cabaret dancer, director of a finishing school and manager of a fashion house. She was well to do and artistic. Throughout her entire life, one constant was her painting. She was prolific in her output and this eventually led in the 1950's to her starting her own wallpaper company, using her own designs and those which she commissioned. This company developed brilliant new methods for wallpaper development and production, done to the highest of standards. Inevitably, she monopolised the local Australian market, and began to export to the USA, Europe, France and parts of Asia. Her works are now exclusively owned by signature prints in Australia and have returned to huge popularity. Her prints have been used by local fashion designers including Akira Isogawa and Zimmermann. Her designs are clearly influenced by her native country, and her extensive travels. Upon her return to Australia in the forties, she announced that she would 'colour Australia.' And that she did. Both professionally and through her personal aesthetic.
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Florence loved colour and vibrancy, and was known to have said upon her eventual return to her home country that she would 'colour Australia.' Her wallpaper and screen printing company grew to house over 500 archival images, including her most iconic - Japanese Floral, The Cranes, Kabuki, Cockatoos, Fingers, Yvan's Geometric and Spotted Floral. Colour Australia she most certainly did!

Florence loved colour and vibrancy, and was known to have said upon her eventual return to her home country that she would 'colour Australia.' Her wallpaper and screen printing company grew to house over 500 archival images, including her most iconic - Japanese Floral, The Cranes, Kabuki, Cockatoos, Fingers, Yvan's Geometric and Spotted Floral. Colour Australia she most certainly did!

This image captures the essence of Florence. Her personally flamboyant style, with bright hennaed hair and striking, colourful outfits, yet also her innovation and attention to detail. It was these latter characteristics that led her to revolutionise the wallpaper and screen printing industry and bring art into everyday households across the world.

This image captures the essence of Florence. Her personally flamboyant style, with bright hennaed hair and striking, colourful outfits, yet also her innovation and attention to detail. It was these latter characteristics that led her to revolutionise the wallpaper and screen printing industry and bring art into everyday households across the world.

This boutique showcases to perfection Florence's 'Japanese Fans' print. One of Florence's many incarnations throughout her full and creative life was as a fashion designer in London and Paris. She would most likely have decorated her own salon in ways such as this. In Australia, her archival prints have been used by fashion designers including Akira Isogawa and the Zimmermann sisters.

This boutique showcases to perfection Florence's 'Japanese Fans' print. One of Florence's many incarnations throughout her full and creative life was as a fashion designer in London and Paris. She would most likely have decorated her own salon in ways such as this. In Australia, her archival prints have been used by fashion designers including Akira Isogawa and the Zimmermann sisters.

Florence's works have been the inspiration behind an entire house's interior design. Not only have her prints been reimagined beyond wallpaper and soft furnishings, but her flamboyant life, with it's myriad career and style changes - and extensive overseas travel in the 20's, 30's and 40's - have been the inspiration behind every piece of custom furniture and accessory.

The Iconic Australian Designer You Need to Know About Now

Florence's works have been the inspiration behind an entire house's interior design. Not only have her prints been reimagined beyond wallpaper and soft furnishings, but her flamboyant life, with it's myriad career and style changes - and extensive overseas travel in the 20's, 30's and 40's - have been the inspiration behind every piece of custom furniture and accessory.

This bathroom design highlights the timeless elegance of Florence's wallpapers, and shows why her works have become enduring and iconic interior design influences.

House Tour: A Designer's Colorfully Moody Australian Abode

This bathroom design highlights the timeless elegance of Florence's wallpapers, and shows why her works have become enduring and iconic interior design influences.

Arabian Bird's is beautiful and highly detailed. Florence's prolific works highlight how versatile and constantly evolving she was as an artist. From the brilliantly simple 'Fingers' print, to this here 'Arabian Birds.'

Arabian Bird's is beautiful and highly detailed. Florence's prolific works highlight how versatile and constantly evolving she was as an artist. From the brilliantly simple 'Fingers' print, to this here 'Arabian Birds.'

This image not only captures a classic Florence print - Peacocks - but also speaks to the essence of her as a person. She was very risqué, creative and forward thinking woman (a feminist before her time) and would most likely have loved this idea.

This image not only captures a classic Florence print - Peacocks - but also speaks to the essence of her as a person. She was very risqué, creative and forward thinking woman (a feminist before her time) and would most likely have loved this idea.


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While this is Florence's interpretation of a French fountain, the image reminds me of  2 flapper dresses standing side by side.

Bold, eccentric and gutsy -- and that's just the wallpaper / Book thrusts Florence Broadhurst back into familiar territory, the spotlight

While this is Florence's interpretation of a French fountain, the image reminds me of 2 flapper dresses standing side by side.

The pink rug in the living room is from Marr-Kett, a new and vintage housewares shop in Byron Bay, Australia.

House Tour: A Designer's Colorfully Moody Australian Abode

The pink rug in the living room is from Marr-Kett, a new and vintage housewares shop in Byron Bay, Australia.

Name: Margaret Scholley Location: Bangalow, Australia Size: 1453 square feet Years lived in: Owned 7 years Margaret Scholley has been designing residential interiors for over 20 years in Australia, founding Alida & Miller Interior Design, an impressive firm that takes on design and styling projects around the world. In 2013, her daughter Kit (see her house tour!) joined her, and they're now a mother daughter design duo focusing on interior styling and staging in the Byron Bay hin...

House Tour: A Designer's Colorfully Moody Australian Abode

Name: Margaret Scholley Location: Bangalow, Australia Size: 1453 square feet Years lived in: Owned 7 years Margaret Scholley has been designing residential interiors for over 20 years in Australia, founding Alida & Miller Interior Design, an impressive firm that takes on design and styling projects around the world. In 2013, her daughter Kit (see her house tour!) joined her, and they're now a mother daughter design duo focusing on interior styling and staging in the Byron Bay hin...

Новая жизнь старого бунгало в Австралии | Пуфик - блог о дизайне интерьера

Новая жизнь старого бунгало в Австралии

Новая жизнь старого бунгало в Австралии | Пуфик - блог о дизайне интерьера

Beautiful pattern design by Florence Broadhurst. Black and White very expensive, Luxurious.

Beautiful pattern design by Florence Broadhurst. Black and White very expensive, Luxurious.

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