BRANDING

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1mo
Moodboard
A little #moodboard creation for our client @blancheeyewear for your Tuesday afternoon. We use mood boards for our clients throughout the branding process. Not only does it help us figure out an aesthetic to work towards across the board (logos, fonts, colourways, socials, website etc.), but it also helps us! We find ourselves constantly referring back to the mood board for inspiration!⁠ ⁠ Happy creating! 🖌️⁠
Beauty By KT
Logo design for an adorable little beauty studio in coastal NSW. 7 reasons a well designed logo is crucial to your small business: + It grabs attention + It makes a strong first impression + It's the foundation of your brand identity + It's memorable + It separates you from your competition + It fosters brand loyalty + Your customers expect it #lucadigital #byronbay #goldcoast #logo #logodesign #visualidentity #branding #brandguidelines #brand #brandidentity #logodesigner #graphicdesign
Logo Design for Alternative Beach
Logo Design for @alternative_beach in Canggu, Bali - Playing around with elements from the beach club as the colours within the design. #lucadigital #socialmediamarketing #socialmedia #graphicdesign #rebrand #branding #websitedesign #aesthetic #design #contentcreation #logodesign #logocreation #logo
Playing around with logo design for @kosonecanggu⁠
As a follow up on our last post, we had a few people asking us what it is exactly that is inside the brand guidelines?⁠ ⁠ This is generally dependent on the client, some industries and clients require a much more comprehensive brand guideline than others. The basics however are;⁠ - Logos - Colour palettes - Typography - Imagery styles or mood board - Do’s and don’ts
Marketing & Graphic Design | Luca Digital | Byron Bay, Gold Coast, Melbourne & Bali
Client love x Logo Design concepts for @makeinteriors #BrandIdentity #LogoDesigner #Ladypreneur #BeingBoss #WomenInBiz #Creativepreneur #CreativeEntrepreneur #CalledToBeCreative #DesignInspiration #CalledToCreate #CommunityOverCompetition #GraphicGang #CreativeEmpire #CreativeHappyLife #CreativeLifeHappyLife #MyCreativeBiz #CreateEveryDay #CreateCultivate #girlbossau #FemaleEntrepreneur
Such a dreamy Thursday mood for Aloha Byron Bay. 💭⁠
Feeling super lucky today to live in this incredible corner of the world. ⁠ ⁠ #lucadigital #socialmediamarketing #socialmedia #graphicdesign #rebrand #branding #websitedesign #aesthetic #websitedesign #design #contentcreation
Colour palette created for @thekalmstore
We were going for neutral tones that would blend in well with the linens in their clothing range. The charcoal was chosen for a strong text and logo display, without overpowering the page with black. ~ Research shows that up to 85% of consumers believe that colour is the biggest motivator when choosing a particular product, or 92% acknowledge visual appearance as the most persuasive marketing factor overall.
What are ‘brand guidelines’ / a ‘branding style guide’?
A simple instructional manual on how to communicate your brand, and maintain consistency throughout all of your company's branding. Your logo alone does not visually communicate your business, but your brand asset as a whole speaks volumes. Many people often underestimate the importance of brand guidelines. These ensure you website, socials, online presence, print, even your signage is all consistent with one another. Our favourite - tonal branding for @blancheeyewear 🕶️
Branding Your Business: A Step-by-Step Guide — The Denizen Co.
Everyone’s talking about “branding” – but most of us don’t understand what it entails. We’ve compiled a comprehensive guide that covers the first steps of our branding process for creative entrepreneurs who are just beginning to visualize their business concept, or may not have the resources to hire a designer at this time. We've got your back.
7 Signs You Need To Rebrand. 💫⁠
Your brand is SUCH an important tool to tell your story, attract your ideal clients and market your products/ services. Keeping your brand relevant and achieving the above elements is vital to your companies success.⁠ ⁠ Get the full details here: https://www.lucadigital.com.au/single-post/7-signs-you-need-to-rebrand ⁠ If you can relate to any of the above, it might be time to consider rebranding!⁠