This app uses Augmented Reality to bring the drawings in a children's colouring book to life. This has many benefits, such as teaching kids the techniques to apply light and shading to an image to make it look right. (Youtube,
http://blippar.com is a mobile augmented reality advertising platform targeted for brand to consumer interaction. Interactions (blipp) being mobile coupons, m-commerce, 2d overlay, 3d overlay, location based service, video play, gamification, image tracking, object recognition, product recognition and much more.