A blast from the past – South West International Airport SWIA needed a unique marketing tool that a user would use 365 days of a year. We created a Postcard calendar with the lower half being a postcard (12) that could be used and sent to friends and relatives. Airport location and information was included on on the back page. These days we would added a QR code, and in the near future a NFC chip and run it through a data-driven campaign.
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