Packaging design for fictional artesian chocolate company Pieria & Dion. An assignment from my Graphic Design class at the School of Visual Arts. Graphic Design and Art Direction: Leo Porto. Photography: Fernando Gomes
"Swiss Style" also known as the "International Typographic Style", is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and flush left, ragged right text. The style is also featured typography as a primary design element.