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Branding Mistakes to Avoid

Branding Mistakes To Avoid - How to avoid 5 common branding pitfalls - Great brand strategy advice for bloggers and solopreneurs who are DIYing their blog and business branding.

When should I start branding my business?

Branding is one of the most important aspects of a business, and often is one of the first large investments a company makes. Here are a few reasons why it might be the right time to get serious about your branding.

How to Choose a Business Name

As an entrepreneur, I have been there! Deciding on a name can be such a daunting task. You feel like this is the first impression your audience/clients have of your business, and you want it to be reflected accurately. Here are a few tips on deciding between the two.


¿Cómo elegir un buen esquema de color de la marca que se ajuste a tu blog o negocio. | Guarnición Co.

Why you need more than a logo. You need a brand.

Your (free + editable) Branding Scorecard, by Devan Danielle — Your logo is not your brand. It's just a tiny piece of what helps make your brand + business successful. There are so many other key elements that play a factor in the overall success of your brand, and you need to know how to execute all of those pieces. The three main elements I teach my clients about when it comes to establishing your overall brand are: your voice, your vision, and your visuals. Score your brand!