There is often a slight rise in apprehension when we advice our clients that they're marketing is required to shift into the realm of brand management's human-centric experiences instead of sale-centric publishing... This demonstrates the power of earned vs paid (organic vs paid)! Earned = trust, love, advocacy... Paid is simply cold and lifeless. Press Releases (PR) Metrics That Matter - #infographic
A Guide to Perfect Social Media Posts (Infographic) [INFOGRAPHIC] Guide to Perfect Social Media Posts for a blog; YouTube; Facebook; Twitter; Pinterest; Google+; Instagram; Vine; and Tumblr: Title; Image; First paragraph; Word count; Call-to-action; Links; Social Media share; Best times; Details.