1969 VW Von Limo. Custom made for the President of VW America.. This is the original coach built VW limo. Used in International VW advertising. And used by John Wayne to accept his Academy Award for "True Grit"
The legendary VW ad campaign of the 1960′s by New York’s Doyle Dane Bernbach – How many brilliant ways can you sell a car? 1960 Volkswagen Beetle Spare Parts original vintage advertisement. There are 5,008 parts in a Volkswagen Beetle. Each authorized dealer has them all in stock or on call. "Repair 'em? I've got enough parts to build 'em!" Funny, so do I!
Since the 60s, Volkswagen has always incorporated similar elements into their advertising strategy. They use honesty, minimalism and clever one liners to captivate their consumers. This new VW advert works because it is so classic. Anyone can recognize a VW ad when they see it. It doesn't need to shout to get the message across because they are better than that.