Pinterest • The world’s catalogue of ideas | 15 INNOVATIONS FROM 2015 | 2015's Most Expectation-Raising Innovations These 15 innovations will set the customer expectations coming YOUR way soon! | Consumer trends and insights from around the world | THE FUTURE OF CUSTOMER SERVICE

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Axe Online film changes to match viewer's interests In August 2015, Axe debuted Romeo Reboot in Brazil, a short film that adapts to each online viewer’s interests (factoring music taste, previous purchases and more). There are a total of 100,000 variations of the advertisement that include changes to the music, the story and even the background, which can change from an office setting to a sci-fi one.

CONSUMER TREND CANVAS - Great for strategy developement and Exploration in SOURCE

New Chevrolet Cobalts were sent to people who ordered tow trucks for a test drive.

Wake up call: 4 megatrends waar we echt niet meer omheen kunnen in de reiswereld. juli 2015