Lotte World is a major recreation complex in Seoul, South Korea. It consists of the world’s largest indoor theme park (a Guinness World Record) which is open all year around, an outdoor amusement park called “Magic Island”, an artificial island inside a lake linked bymonorail, shopping malls, a luxury hotel, a Korean folk museum, sports facilities, and movie theaters all in one place. Opened on July 12, 1989, Lotte World receives over 8 million visitors each year.
Designed by …staat, an international creative agency based in Amsterdam, the exclusive space breathes elegance and luxury, while simultaneously maintaining an intentionally homey vibe. “Everything in House of the Purple is personally curated. Every object is a work of art. Designed to evoke the senses. Stimulate the curious mind. And instill a sense of taste. Discerning taste. Because less is more.”