RUGBY GAY KISS BANNED TV commercial in USA. Peter Karjalainen told: My Jawbone Bluetooth commercial is CLEVER, HYSTERICAL & SEXY!! That's a real rugby team + two actors Pete & Randy. Rugby team didn't know about the KISS. The reactions what you see on their faces are REAL!! Directed award winning director Sam Bayer. He has directed videos for Justin Timberlake,The Strokes, Nirvana and Green Day. Bayer won Director of the Year at the MTV Video Awards in 2005 and 2007.