Anyone can tell that this ad is sexist just from the moment they read the slogan. This ad is insinuating that women are delicate little flowers who are weak. This ad encourages women to buy this ketchup because it will be easier for them to open due to the fact that they are not strong and they will no longer need a man to open their ketchup bottles for them! How sweet! (not).
Don't Tell Me We're Out Of Mustard Again. I’m not surprised so many people are choosing to remain single. In fact, if I'm surprised by anything its that this surge in single-hood didn’t happen earlier.
The Good, the AD and the Ugly : The Lost Art of Advertising