Here's another great example of packaging that doesn't leave you wondering what to do with the product. These earbuds are wound around their packaging in the shape of a musical note, and are even called "noté." We might buy these for the packaging alone. They'd be great for gifts.
Advertising for Coca-Cola products lately have been more catering towards a younger audience who are fascinated by irony and sarcasm. This cup design does just that by creating an illusion of an old Coke bottle while actually being a modern, disposable drinking cup. This is similar to the idea behind memes and similar designed entertainment that is currently popular.