How ready are some of Australia’s best known websites for “Mobilegeddon“? We analyse the websites for Pepsi, Jim’s Mowing, The National Basketball League, Cadbury and all Australian Football League clubs to see if they pass or fail the mobile-friendly test.
This week's ROI Wrap discusses why big brands are leaving Facebook for Instagram. Also featured this week - how to simplify your social media activities, should you choose SEO or PPC and how much traffic you'll lose from Google's new mobile ranking algorithm.
In the second edition of The ROI Wrap we warned you about the importance of having a mobile-friendly website for ranking purposes. Now, Google has made it an official ranking signal. . . Are you ready for “Mobilegeddon”? Also, Instagram launches a new advertising feature, we explore how to grow your audience and provide an SEO check-list.