Explore

Gift guides

Projects

After a collective 30 years in the industry, Stephen Franklin Design has participated in the revolution and evolution of the software that drives all of today's design disciplines. From the introduction of digital retouching with Photoshop and the early days of vector graphics in Adobe Illustrator to the tight integration of creative techniques using Adobe Creative Cloud. See project examples of their single-minded dedication to craft in the print and digital mediums.
14 Pins
·
5 Sections
·
2y
By
Stephen Franklin Design
Editorial design, and layout of the World Vision 2017 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency. This sixteen-page document was prepared for release in both print and digital formats.
Editorial design, and layout of the World Vision 2016 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency. This thirty-two-page document was prepared for release in both print and digital formats.
Creative direction, editorial design, and layout of the World Vision 2015 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency.

Brand Identity

8 Pins

Brand Packaging

0 Pins
The idea for this Guild Group direct mail DL flyer was simple but highly original. An EFTPOS machine with the tagline of "Paying too much on EFTPOS fees?" on the screen. Above was a small tab with "PULL HERE". When the reader pulled on the tab, out came a receipt with Guild's competitive offer. The Fuel Agency had photography from a studio shoot and needed a final composited image without branding and edited to suit the DL print size. Stephen was able to clean up the raw images and take off any identifying marks. He extended the length to fit a DL format and increased the screen size to integrate the tagline. The outcome was a clean, highly polished piece of retouching ready for use in this unique direct mail campaign.
Retouching of an EFTPOS machine for use as the hero image in a direct mail campaign created by The Fuel Agency for their client, Guild Financial Services Limited.

Retouching

2 Pins
To promote the talent they had available, the Merrilake agency commissioned a calendar to promote the range of art styles their illustrators could achieve. The headline for the publication would be: "Merrilake Illustrators are not just bums on seats!". Each of Merrilake's twelve freelance illustrators, one for each month, would create an image in the style of their favourite artist that expressed this heading visually. Salvador Dali was Stephen's artist of choice. He based his illustration on Dali's classic painting “Sleep”, matching the tone and feel of the painting as closely as possible, while at the same time subverting it with a “bum” propped up on crutches instead of a bodiless head. Stephen was also Merrilake's only digital artist at that point in time, and so to highlight this f
Stephen's contribution to the Merrilake agency’s promotional calendar. He was requested to respond to the brief "Merrilake Illustrators are not just bums on seats!" in the style of his favourite artist. Salvador Dali's "Sleep" was Franklin's inspiration.
Cover illustration created for a Microsoft Windows Server NT sales brochure for the Frontline agency, Sydney.

Illustration

4 Pins

Self-initiated Projects

0 Pins
This may contain: an electronic calculator sitting on top of a table
0:13
Direct Mail Design
Raw Images
Hero Image
Adobe Creative Cloud
Direct Mail
Adobe Creative
Studio Shoot
The Revolution
Screen Size
Guild Group DM Campaign Hero Image Retouching
The idea for this Guild Group direct mail DL flyer was simple but highly original. An EFTPOS machine with the tagline of "Paying too much on EFTPOS fees?" on the screen. Above was a small tab with "PULL HERE". When the reader pulled on the tab, out came a receipt with Guild's competitive offer. The Fuel Agency had photography from a studio shoot and needed a final composited image without branding and edited to suit the DL print size. Stephen was able to clean up the raw images and take off any identifying marks. He extended the length to fit a DL format and increased the screen size to integrate the tagline. The outcome was a clean, highly polished piece of retouching ready for use in this unique direct mail campaign.
Completed retouching of the EFTPOS machine for the DL direct mail piece. Raw photography of the EFTPOS machine. Animated GIF showing stages of retouching for the campaign hero image. Flat version of DL flyer artwork opened to show receipt and back cover. Financial Services, Melbourne, Fuel, Design Studio, Design
Financial Services
Melbourne
Fuel
Design Studio
Design
Guild Group DM Campaign Hero Image Retouching
Retouching of an EFTPOS machine for use as the hero image in a direct mail campaign created by The Fuel Agency for their client, Guild Financial Services Limited.
This may contain: an image of a drawing with the words from sketch to illustration
0:20
Classic Paintings
Salvador Dali
Freelance Illustrator
Digital Media
Art Styles
Vector Graphics
Stephen’s take on Salvador Dali’s original – “Sleep”.
To promote the talent they had available, the Merrilake agency commissioned a calendar to promote the range of art styles their illustrators could achieve. The headline for the publication would be: "Merrilake Illustrators are not just bums on seats!". Each of Merrilake's twelve freelance illustrators, one for each month, would create an image in the style of their favourite artist that expressed this heading visually. Salvador Dali was Stephen's artist of choice. He based his illustration on Dali's classic painting “Sleep”, matching the tone and feel of the painting as closely as possible, while at the same time subverting it with a “bum” propped up on crutches instead of a bodiless head. Stephen was also Merrilake's only digital artist at that point in time, and so to highlight this f
Surreal landscape with Daliesque bottom propped up on crutches, and a ghostly computer outline in the background. Calendar Illustration, Promotional Calendar, Evolution, Adobe Illustrator
Calendar Illustration
Promotional Calendar
Evolution
Adobe Illustrator
Merrilake Promotional Calendar Illustration
Stephen's contribution to the Merrilake agency’s promotional calendar. He was requested to respond to the brief "Merrilake Illustrators are not just bums on seats!" in the style of his favourite artist. Salvador Dali's "Sleep" was Franklin's inspiration.
a. Chess board with the pieces represented as desktop workstations and servers as the King or Queen. Sales Brochure, Cover Illustration, Windows Server, Microsoft Windows, Microsoft
Sales Brochure
Cover Illustration
Windows Server
Microsoft Windows
Microsoft
Microsoft Windows Server NT Illustration
Cover illustration created for a Microsoft Windows Server NT sales brochure for the Frontline agency, Sydney.
Humpback Whale mother with young calf Whale swimming by her side. Whales Illustration, Whale Illustration, Hervey Bay, Humpback Whale, Whales, Queensland
Whales Illustration
Whale Illustration
Hervey Bay
Humpback Whale
Whales
Queensland
White Sash and Sacha Whales Illustration
Digital illustration of a mother and calf Humpback Whale, White Sash and Sacha, sighted and named by The Oceania Project during their research expedition in Hervey Bay, Queensland.
Front cover showing a smiling young boy looking up to the title of the publication. Inside page spread with Introduction on the left and Contents page on the right. Section spread showing the design changes to various layout elements from the previous publication. Section spread showing reflection box and links at the end of the article. Section spread with half-page image under section header and intro copy. Annual Review, Annual Report Design, World Vision, Report Design, Annual Report, Design Agency
Annual Review
Annual Report Design
World Vision
Report Design
Annual Report
Design Agency
World Vision 2017 Annual Report Design
Editorial design, and layout of the World Vision 2017 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency. This sixteen-page document was prepared for release in both print and digital formats.
Front cover of the World Vision Year in Review report. Section start spread for the showing the relevant United Nations SDG target and supporting article. Two-page spread showing quote typography and breakout box design. Two-page spread showing the varying column layouts of the publication. a. Two-page spread showing raw data points in a three-column layout. Health And Nutrition
Health And Nutrition
World Vision 2016 Annual Report Design
Editorial design, and layout of the World Vision 2016 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency. This thirty-two-page document was prepared for release in both print and digital formats.
Front cover of the World Vision 2015 Annual Report with smiling mother and child full bleed image. Initiatives section spread with laughing boy on left and intro copy on a green background to the right. Two-page Closing Thoughts spread with large infographic across two thirds of the layout. The contents page with its colour key and corresponding section spreads. Very Low Calorie Diet, Brand Portfolio, Health Communication, Vision Health, Water And Sanitation, Childrens Health
Very Low Calorie Diet
Brand Portfolio
Health Communication
Vision Health
Water And Sanitation
Childrens Health
World Vision 2015 Annual Report Design
Creative direction, editorial design, and layout of the World Vision 2015 Health and Nutrition Annual Report for the Ishimodo Brand and Design Agency.
This may contain: a person holding up a book with an image of a baby on it
1:29
Grid Structure
Developmental Stages
Visual System
Branding Materials
First Page
Fisher Price
Fisher-Price Catalogue Walk-through
Ishimodo's client, Mattel, had developed new guidelines for the Fisher-Price brand. And they needed to revise the print catalogue localised to the Australian market with this updated visual system. Stephen built out a well-defined layout grid structure for the catalogue, allowing for the playful use of the new brand materials. The outcome was a layout that flowed effortlessly from one page to the next, with clearly defined sections, making it easy for parents to find toys suitable for their child's developmental stage.
Related searches
World vision
Annual report design
Design studio
Catalog printing
Design agency
Front cover and inside spread of the Fisher-Price catalogue. Newborn section starting page spread. Infant section starting page spread. Preschool section starting page spread. Catalog Printing
Catalog Printing
Fisher-Price Catalogue Print & Online
Fisher-Price catalogue for the Ishimodo Brand and Design Agency. Included the design and layout of this fifty-two-page publication for use in print and online.
Black and white version of the Carmichaels brand logo. New Media, Amazon Logo, Initials, Tech Company Logos, Logo Design, ? Logo
New Media
Amazon Logo
Initials
Tech Company Logos
Logo Design
? Logo
Carmichaels Logo Design
Logo design for Fresh New Media's client, Carmichaels. The project included initial creative direction and the development of the brand for print and television.
the logo for bvsc byron vista social club is shown in red, yellow and blue
0:15
Social Club Logo
Club Logo
Mission Statement
Social Club
The Mission
Microphones
Byron Vista Social Club Logo
Part of the mission statement for the Byron Vista Social Club (BVSC) was "to cultivate community spirit through music and to help develop culture-based tourism”. They wanted to create an alternative to the noisy, alcohol-related entertainment venues and present the truly local (Northern Rivers, NSW) culture at its best. They held monthly radio-style concerts with an intimate atmosphere that showcased top songwriters and musicians from the area. All shows were digitally recorded for later distribution. When commissioned to create the BVSC logo, Stephen looked to 1950’s historical references for inspiration. He landed on the designs of the Sure and RCA radio microphones, building an illustrative interpretation of these classic designs. The result was a brand logo that captured the spirit