Branding Tips for Ecommerce Brands

Shopify for beginners, Shopify tips, ecommerce, ecommerce packaging, online shop, online fashion business, online boutique, Shopify theme, boutique logo, brick and mortar business, product packaging, product inspiration, product photography
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The Color Psychology Behind Blue and How to Use It for Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration + tips, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
The Color Psychology Behind Orange + How to Use It For Your Branding
Orange is associated with feelings of warmth, energy, optimism, and motivation. It’s often used to create a lively brand experience that leaves customers feeling revived. If any of those emotions or themes are deeply rooted in your brand, orange may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
The Color Psychology Behind Brown + How to Use It for Your Branding
This color is associated with security, protection, rugged, grounded. If any of those emotions or themes are deeply rooted in your brand, brown may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz 🎨 https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
FREE Instagram "Tap to Shop" Button Stickers for E-Commerce Businesses
Download at https://view.flodesk.com/pages/62094a57d328ec5152cefeb0 Use these free Instagram "Tap to Shop" sticker graphics to make your products stand out in your Instagram Stories!
The Color Psychology Behind Purple + How to Use It For Your Branding
Purple is associated with feelings of luxury, creativity, courage, mystery and spirituality. It’s often used to communicate a high-end product or a more sophisticated spin on femininity. If any of those emotions or themes are deeply rooted in your brand, purple may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
The Color Psychology Behind Blue + How to Use It For Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
Minimal Logo Design for a Fashion Brand by Wayfarer
Bold, minimal logo and branding design by Wayfarer Design Studio for a sustainable fashion company.
3 Ways to Improve Your Shopify Product Pages
Are the product pages on your website encouraging customers to buy? OR are they feeling a little blah? ⁠ ⁠ Here are 3 design features that you can use to elevate your product pages and build more trust with customers:⁠ ⁠ ✹ A list of facts or benefits with icons. ⁠ ✹ Social proof. ⁠ ✹ Give an option to bundle up. ⁠ For more e-commerce tips and tricks, head to our blog!
Custom Shopify Theme Designs for a Hair Care and Beauty Brand by Wayfarer Design Studio
Which one of these Shopify theme options would you choose for a hair care and beauty brand? The goal of these ecommerce website designs was to find a way to showcase a small product line through an elevated, clean layout. We chose these 3 Shopify templates for their photography sections, simple product filtering and shoppable images.
4 Tips to Get More Newsletter Opt-Ins + Build an Engaged Email List
Build a loyal (and engaged) email list with these 4 opt-in ideas: 💌 OFFER A DISCOUNT. 💌 A FREE DOWNLOAD OR GUIDE. 💌 EXCLUSIVE ACCESS. 💌 QUIZ. The key to a high-converting, loyal and engaged email list lies in an opt-in that meets the needs of your customer. Never be afraid to test out a few options, and see what works best! Head to our blog for more e-commerce tips and design inspiration 💡
Checklist to Start Your Design Business - The Designer Essentials Kit
The steps of starting a business can be really confusing (believe me, I was clueless). This checklist outlines all of the steps that I took to start Wayfarer, along with lots of tips and lessons that I learned along the way! Click the image above to get your free download today!
The Color Psychology Behind Blue and How to Use It for Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration + tips, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
Shopify Website Design for Philip B Hair and Beauty – by Wayfarer Design Studio
Thrilled to share the new Shopify website that we worked on for @philipb that launched yesterday! They came to us wanting to transform their Shopify theme to make it more elevated and engaging for their audience before the holidays. We spent the last few weeks building custom sections to better highlight their products and make the site easier to browse.
FREE Instagram Shop Button Stickers for E-Commerce Brands by Wayfarer Design Studio
When linking a product on your IG stories, you don’t need to settle for the generic IG button. (Because let’s be honest, it’s ugly) Instead, you can add a custom button graphic over the IG link to give it a more elevated, on-brand look that customers will be drawn to! Head to the linkto download all of the buttons and graphics for free, PLUS a tutorial video that explains exactly how to use them. The perfect way to improve your social media sales and Instagram marketing!
Checklist to Start Your Design Business - The Designer Essentials Kit
The steps of starting a business can be really confusing (believe me, I was clueless). This checklist outlines all of the steps that I took to start Wayfarer, along with lots of tips and lessons that I learned along the way! Click the image above to get your free download today!